Rabens Saloner – Combine the Modernity and Traditional
Modernity and traditional craft come together in an ever-evolving conversation at Rabens Saloner. Founded in 2007 by creative director Birgitte Raben, the house has become synonymous with contemporary, languid elegance dipped in swirls and splashes of colour.
With a design team based in Copenhagen and an outpost in Bali where Birgitte spends six months out of the year, Rabens Saloner captures an adventurous eclecticism infused with a sensuous rock ‘n’ roll spirit. Collaborating with a close-knit team of local Balinese artisans and dyers, authentic craftsmanship is distilled through Birgitte’s confident East-meets-West lens and translated into a wardrobe for today and beyond.
Rabens Saloner’s efforts on sustainability
It is important for Rabens Saloner to take care of people, the environment and society by being a responsible company. An important part of our leadership is therefore based on the triple bottom line. By that, we make sure that our leadership balances financial, social and environmental concerns for the whole value chain of Rabens Saloner.
We put the responsible fashion-conscious consumer in the centre. The consumer puts quality over quantity and has an opinion of where to buy and thereby supports the local fashion store and contributes to its survival. Network and partnerships are very important tools for us. Furthermore, we support rewiring fashion and act according to it.
We take care of the environment
We want to hand the planet over to the next generation in a solid way. We must reduce the resource use and invest in a green change – also digitally. As many styles as possible must be made from certificated fabrics and we must minimize the use of mixed fabrics. We are aiming at developing styles with a long healthy life that eventually will turn into vintage pieces. We are producing according to orders sold and do of course not destroy unsold clothes – we donate it to charity as we have always done at Rabens Saloner. All samples are sold at stock & sample sales. Packaging is either FSC certificated or made of recycled plastic. We act financially responsible.
The whole value chain of Rabens Saloner must exist before, during and after the corona crises. We do so by keeping the wheels running in-house and with all our partners and we work dedicated and focused on our key businesses.
We work socially responsible
We follow the UN’s sustainable development goals:
- No poverty,
- Good health and well-being,
- Quality education,
- Life on land.
By this, we want to give back according to the triple bottom line. Rabens Saloner works worldwide and we enjoy working with and getting inspired by different cultures. We do of course follow international standards on human and labour rights and have no child labour.
Our brand story must be sustainable and true to our DNA. We communicate honestly, transparent and value-based on all platforms and without any greenwashing.
The brand’s signature tie-dyes continually push creative boundaries, done entirely by hand with only the human eye as a guide, making each piece completely unique to the wearer. Love, ease and abundance are the foundations for Birgitte’s visual language, celebrating individuality and space to dream. Collections innately cater to the AM to PM wardrobe, where effortlessness and creativity collide in draped silhouettes that bring a sense of informality to the powerfully feminine.
